Monday, May 07, 2007

Marlies slash ticket prices

... the Toronto Marlies announced on Monday significant changes to their pricing structure for the 2007-08 season.

Both season seat and individual ticket prices have been reduced. The team’s platinum season seats, located within seven rows of the ice surface, have been reduced by 38% to $30. More than 84% of the seats at Ricoh Coliseum, located at Toronto’s Exhibition Place, are now $25 or less with season seat prices ranging from $15 to $30 per game.
— press release
Honestly, it's about time.

Attendance at Ricoh Coliseum took a huge nosedive this season, and the product being offered doesn't warrant a price of more than around $25 — especially when you can go to a Jays game and sit in the upper deck for under $10.

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At 1:30 p.m., May 07, 2007, Anonymous Anonymous said...

Coupled with the increase in Leaf ticket prices, does anyone else get the impression that MLSE is positioning Marlies games as consolation for the average folks who can't afford or can't get tickets to go to a Leaf game?

Having both teams in the city allows them to get away with charging exhorbitant prices for Leaf games so that real fans can rarely actually go, then placate those fans with the opportunity to see potential call-ups.

At 2:00 p.m., May 07, 2007, Blogger sager said...

Refresh my memory.... I think the one marketing report rated the Leafs 122nd (and last) for affordability when it came to tickets.

The Raptors and Jays were both in the 40s -- top third. Not great, but you can live with it.


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