Wednesday, June 06, 2007

Sharks boost ticket prices

Sharks fans disappointed by their team's second-round playoff exit now have something else to stew about: the highest ticket-price increase in the 13 seasons the team has played at HP Pavilion.

The team contacted season-ticket holders over the weekend, thanking them for past support and hitting them with double-digit percentage price increases in most categories.

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9 Comments:

At 3:03 PM, June 06, 2007, Anonymous Lyle Richardson said...

Gotta love how the CBA is keeping down those ticket prices, just as Bettman insinuated it would.

 
At 4:31 PM, June 06, 2007, Anonymous JTE said...

If you believed that, it's your own fault.

 
At 5:25 PM, June 06, 2007, Anonymous Anonymous said...

I agree this is dummmmb! My other beef is that last year they took away the extra playoff tix for the first or second round of the playoffs so that they can invite friends and create more raving fans!

 
At 5:43 PM, June 06, 2007, Blogger JavaGeek said...

Escalating ticket prices is ironically a good thing as it suggests demand is increasing.

San Jose's ticket prices:
1994: $30.46
1995: $31.58
1996: $31.58
1997: $41.57
1998: $41.57
1999: $45.00
2000: $47.22
2001: $37.72 (premium seating not included in average ticket prices from 2001-2007)
2002: $39.15
2003: $39.15
2005: $33.00
2006: $33.00


Considering ticket prices were steady for 2 years, a 6% increase (upper seats) is reasonably close to inflation. If you consider how much the ticket prices fell after the lockout (strike), the new increases won't even make it back to the 2003 price of $39.15!

 
At 5:59 PM, June 06, 2007, Blogger JavaGeek said...

Sorry... The source of the above data...
NHL average ticket prices

 
At 6:30 PM, June 06, 2007, Anonymous Lyle Richardson said...

JTE: I was being sarcastic.

 
At 6:33 PM, June 06, 2007, Anonymous Lyle Richardson said...

javageek: exactly! The Sharks are doing what every sports teams does with ticket prices, charging what they believe the market will bear.

However, before and during the lockout the league and its media sycophants pinned the blame on rising players salaries on rising ticket prices. The league suggested cost certainty might make ticket costs more affordable, and many hockey fans believe them.

In fact, it's each market, not players salaries, that determines ticket prices.

Hence the reason for my sarcastic initial post on this topic.

 
At 7:21 PM, June 06, 2007, Anonymous JTE said...

I know you were being sarcastic Lyle, I should have phrased it differently, as I didn't mean "you", just generally speaking to anyone reading.

 
At 8:50 PM, June 06, 2007, Anonymous Lyle Richardson said...

No problem, JTE. :)

 

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