Versus ramps up all-star promotion
The NHL's back, targeting the blogosphere for a little coverage, and I suppose I might as well oblige them:
(My soul left me and went corporate long ago anyway.)
All of the Versus promo spots are available on the network's YouTube channel.
Versus' marketing team from Sinuate Media are offering bloggers all-star swag in exchange for posting banners and videos, something that I imagine will be fairly successful at getting the message out.
I think I'll stick with the CBC broadcast.
One Versus Hockey Puck Ice Cube Tray please.